Available on the following Venngage subscription plans: Premium, Business and Enterprise.

Follow the steps below to create and publish a design on Instagram that seamlessly displays on the popular social media app:

  1. Size your design for Instagram

  2. Download your image or video in the right format

  3. Upload your photo or video to Instagram


1. Size your design for Instagram

Instagram showcases videos and images in a characteristic way: from square photos to videos that fit smartphone displays. Knowing the dimensions of your design before you start customizing it will let you create an eye-catching visual that looks as good in the Venngage Editor as it does on an Instagram grid or Explore page.

Scrolling through Venngage's Instagram feed @venngage, square photos with infographic and informative designs are visible in a 3x3 grid.

Photos

For a still image like a photo or a graphic, Instagram's photo feed will display an image in a square (1:1) ratio:

Square (1:1)

Unit

Width

Height

Pixels (px)

1080

1080

Inches (in)

11.25

11.25

Centimeters (cm)

28.57

28.57

Don't worry! You can also upload landscape or portrait images; you just want to make sure that you're hitting that 1080 px in width. That means you'll want the following approximate measurements:

Landscape (1.9:1)

Unit

Width

Height

Pixels (px)

1080

608

Inches (in)

11.25

6.33

Centimeters (cm)

28.57

16.09

Portrait (4:5)

Unit

Width

Height

Pixels (px)

1080

1350

Inches (in)

11.25

14.06

Centimeters (cm)

28.57

35.72

Browse our Social Media template category to find one that catches your eye, or design from a blank canvas using the dimensions above.

Select

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Videos

For animated images and videos, upload to your feed using a 1:1 ratio or to IGTV, Reels or Stories (which us a ratio of 9:16).

Venngage's Video Editor (Beta) offers multiple templates perfect for powering up your Instagram visuals with an animated graphic or video:

Social Media templates in the Venngage Video Editor, in 1:1 and 9:16 ratios. There are templates for HR presentations, hiring processes, promotional marketing, personal branding and more.

For your feed use a video in the 1:1 ratio, 1080 x 1080 px. For the rest, try a 9:16 ratio at 1080 x 1290 px. The table below offers the ratio measurements in units of pixels, inches and centimeters.

IGTV, Reel or Story (9:16)

Unit

Width

Height

Pixels (px)

1080

1920

Inches (in)

11.25

20

Centimeters (cm)

28.57

50.8

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2. Download your image or video in the right format

Videos download from the Venngage Video Editor (Beta) in .mp4 format, which is compatible with Instagram.

A user clicks the

To share a still image on Instagram, download your image from the Venngage Editor as a PNG HD or other image file. We recommend PNG HD for clear, high-resolution visuals with lossless compression.

In the Venngage Editor, a user clicks the download icon in the top toolbar, to the left of the Preview button. They select

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3. Upload your photo or video to Instagram

Upload your design to Instagram by transferring it to your phone and posting it in the Instagram app! You can accomplish this in a few different ways:

  • Upload your design directly to Instagram from your computer, by logging onto Instagram with your account and posting with the '+' post feature.

  • Email your design to yourself by attaching it to an email and sending it to an email you can open on your phone. Download the file from the attachment in the email to your phone, then upload the file to Instagram.

  • Upload your design to a cloud storage site you can access from your phone, like Google Drive or Dropbox. Download it from storage, the upload the file to Instagram.

Add a quippy caption and some #tags to make your image stand out, and publish your design for all to see!

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